We are HVEG Group

your one stop shop with apparel, footwear and accessories companies unburdening its customers by orchestrating the whole process of supplying more sustainable and affordable collections in

  1. Private label building on its established long-term partnerships with leading value retailers, supermarkets & drugstores.

  2. Own and licensed brands, which are based on timeless never out of stock products for both B2B and B2C channels or trend following collections in different product categories.
About us HVEG white woman coat
About us HVEG yellow fashion

Fashion with Purpose

Our Mission is to unburden our customers by developing more sustainable and affordable fashion. Our Vision is to offer on trend lifestyle products while leading the way for socially conscious businesses.

Our Companies

We create timeless experiences of elegance and allure

Our Brands

Our brands create resonant experiences

Our Licenses

Empowering brands through trusted licensing partnerships

Handcrafted Italian excellence for flawless comfort

Pantofola d'oro

Inspired by heritage, crafted for today’s active lifestyle

penn sports

Engineered for endurance, designed for modern craftsmen

penn sports

Where heritage meets modern performance

Umbro

Heritage-rich casualwear defined by style and innovation

McGregor

Our succes story

1989

Foundation of Low Land Fashion B.V.

1996

Opening of our sourcing offices in Hong Kong and Bangladesh. Establishment of Fashion Connections in Germany.

1998

Opening of our own central distribution center in ’s Heerenberg, NL. Opening of our sourcing office in Ningbo, China.

2004

Acquisition of A&Q Fashion, specialist partner for European production.

2006

Foundation of HVEG Investments B.V. as new holding for our group of companies.

2008

Establishment of Chiba Textiles Limited, our Asian trading company.

2010

Merger of clothing specialists into Fashion Linq B.V. and headquartered in Amersfoort NL.

2011

Launch of the brand Bluetribe, ski- en snowboard gear.

2013

Launched H2Optics; acquired Brams Paris; merged Chinese sourcing offices.

2015

Launch of the brand Return, fashionable accessories.

2016

Establishment of Wink Optics B.V., sun glasses, reading glasses and contact lens specialist.

2018

Launched Zense Yoga wear, Bamboo Basics underwear; renamed to HVEG Fashion Group.

2019

Acquisition of Jomo Fashion B.V., specialist in kids and baby clothing.

2020

Merged multiple brands into HVEG Brands Group and Accessories Group and relocated headquarters to Leusden, NL.

2021

HVEG Fashion Group announces next growth phase with new owner.

2022

Introducing Five2One brand, innovative eyewear reading and sunglasses.

2023

Takeover of Magic Bodyfashion B.V. specialist in shapewear.

2024

Takeover of Sassa Mode, a German maker of high-quality women’s underwear, known for excellent fits.

2024

HVEG acquires W Fashion Group and completes acquisition of RNF Group.

HVEG Trusted Supply Chain

 Comprehensive supplier of affordable essentials: apparel, textiles, footwear, opticals, and accessories for all ages and genders.
Broad product mix: includes own brands, licensed items, and private label.
Timeless focus: not trend-driven, but stable, always-available basics.
Integrated value chain: design to logistics—all services bundled to fully relieve customers.
ESG leader: strong corporate responsibility policies and full certification coverage.
Wholesale & e-commerce only: no physical stores or owned factories.
Global sourcing offices: located in Bangladesh, China, Turkey, and Hong Kong.
 Strict quality control: managed locally by expert QC teams, ensuring high quality and low claims.
Reliable logistics: long-term supplier ties, broad delivery network, and five owned warehouses in NL and DE.
Trusted by major retailers: serving top discounters, supermarkets, and drugstores across Europe, especially Benelux and DACH.
equity fashion

60%

Sales by private label

40%

Sales by brands

5000

Customers

580

Employees in NL DE CH CZ SK

120

Employees in BD CN HK

12

Offices

5

Warehouses

20+

Export Countries

Renowned Fashion

HVEG Group is a renowned Dutch fashion and accessories group that was founded in 1989 as Low Land Fashion B.V. Over the years, the company has expanded and made several strategic acquisitions to strengthen its position in the fashion industry.

HVEG Group focuses on designing, developing, and producing private label fashion and accessories for various distribution channels such as fashion retail, supermarket retail, discount retail, drugstores, and online retail. The company aims to provide added value to its customers and create responsible partnerships.

Tab Content

This is a basic text element.

Our core values

Teamwork

Reliability

Sustainability

Innovation

Entrepreneurial

Open-minded

© HVEG Group
click active icon zwart